In this post, we share our approach for using SEO and content strategy to help clients drive sales and improve site conversions.Read More ›
Blog Category: Digital Marketing打鱼机器
We help our clients solve critical business and marketing problems, typically with a hand-crafted blend of digital strategy, design, and technology, so it stands to reason that we cover digital marketing topics on our blog.
This topic casts a wide net. We cover its sub-categories such as social media strategy, SEO and SEM strategy, and content strategy, but we also write about more general topics like defining marketing metrics, measuring content performance, effective marketing automation strategies, and how to create and improve your digital strategy. We dig a bit deeper into more specific topics as well, such as how you can incorporate A/B testing methods to improve conversions and user experience, how customer journey maps can help you improve service, and valuable lessons from website redesign projects. We also occasionally cover marketing strategy for nonprofits.
In this article we explore different ways to measure your digital marketing success.Read More ›
Content calendars can help you plan blog content, but things fall apart when too much planning makes calendars unusable under real-world constraints. Here’s how to set up an easy-to-use content calendar that helps you organize new content ideas, schedule posts, and track success metrics.Read More ›
Defining business goals and understanding your target audience are core components of a successful content strategy. In this post, we’ll help you cut through the weeds to create a strategy that produces great results.Read More ›
Your website isn’t performing. It’s not earning the kind of leads, sales, or sign-ups you want. Don’t feel bad, though. Every website has room for improvement. You have the power to improve conversion rates.Read More ›
90% of the Google Analytics accounts we audit at Mightybytes have serious issues. So, we want to help you check whether yours does too. Here are a few simple checks that will take about 5 minutes and will reveal whether your account has some of the bigger issues we most commonly see.Read More ›
Google Analytics can be overwhelming. If you get lost when logging in to your account, you’re not alone. In this post, we cover how to set up a Google Analytics goal strategy so you can make more data-informed business decisions.Read More ›
In this guide, you’ll learn how to set up a custom Google Analytics dashboard to properly track marketing performance and focus on the metrics that matter most to your business.Read More ›